PRACTICE AREA:

 Healthcare

About Healthcare

As one of the largest minority-owned market research companies in the United States, MDAC has experience conducting research with multi-cultural, low income, and elderly populations. We understand that health communication research is a complex area of inquiry that must be addressed to create better healthcare delivery outcomes. Our approach determines which managed care participants with certain health conditions are more likely to experience expensive, life-threatening health events if they do not make regular visits to the doctor. Using several methodologies, MDAC considers the situational dynamics of participants and creates a solution to healthcare challenges.

Research Descriptions

  • Health policy legislation:
    • Analyze healthcare legislation to learn how it affects the company and the service area, and determine solutions that ensure compliance.
  • Socio-economic and subpopulation needs:
    • Understand and respond to the racial or ethnic minorities, low income, disabled, low literacy and non-English speaking populations in the service area.
  • Effectiveness in communications:
    • Define and measure areas of weakness and strength in communicating with all potential clients.
  • Health promotion:
    • Establish qualitative and quantitative solutions to health promotion demands.

Healthcare Research Capabilities

  • Cognitive Interviewing
  • Traditional Focus Groups
  • Formative Research
  • Mind Mapping
  • Telephone & Cell Phone Surveys
  • Intercept & on-board surveys
  • Mail and web-based surveys
  • Address based sampling

Partner with Us

MDAC regularly partners with public and private sector entities that are focused on healthcare initiatives to provide the highest quality research. Contact us to explore how we can provide you with actionable solutions to your healthcare research needs.

Contact Us

Send us an email and we'll get back to you at our earliest convenience.