Since its founding in 1985, M. Davis and Company, Inc. (MDAC) has employed a variety of approaches and methodologies to provide insights to help our clients solve their most pressing challenges and improve outcomes. As a full-service market research firm with a 34-year track record, MDAC has the experience, competency, and capacity to execute marketing research projects across many industries and sectors, no matter the size or complexity.
In October of 2009, the Director of the Office of Management and Budget issued a Memorandum, “Increased Emphasis on Program Evaluations”:
“Rigorous, independent program evaluations can be a key resource in determining whether government programs are achieving their intended outcomes as well as possible and at the lowest possible cost. Evaluations can help policymakers and agency managers strengthen the design and operation of programs. Ultimately, evaluations can help the Administration determine how to spend taxpayer dollars effectively and efficiently — investing more in what works and less in what does not.”
Policy and Planning
M. Davis and Company, Inc. has a track record in conducting and analyzing large-scale public policy studies. In the Public and Social Policy area, we have conducted surveys on housing, income assistance, community healthcare, and social welfare programs. As a minority-owned firm with a diverse staff located in an urban environment we bring a unique perspective to conducting surveys of special populations, including disabled, mentally challenged, homeless, low income and minorities.
For over three decades, M. Davis and Company, Inc. has been providing actionable insights based on sound statistical analysis with varying levels of rigor from top-line summaries to advanced statistical modeling techniques. Our expertise with data preparation and analysis spans over 300 research engagements, and so we have the ability to both recommend the appropriate analysis for a given situation and also provide valuable critique when a client openly requests feedback on their analytic specifications.
At M. Davis and Company, Inc., we understand that effective project management is driven by quality systems, processes, and people. So, our projects are designed and managed to maximize both the efficient use of resources and quality controls, all while maintaining the integrity of the research and analyses. When appropriate, we utilize tools like Basecamp™ and LeanKit™ proprietary software to manage projects and resources, and the development of protocols, standards and specific decision rules to guide our project execution.